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Spencer’s brought sex-positive education to college campuses through an interactive tour designed to drive connection and engagement.
The campaign positioned the tour as both an experience and a shopping moment, blending influencer Q&As, giveaways, and curated product into a single rollout.
I led copy across landing page and email, shaping messaging from brief through final execution.
Campaign Landing Page
Campaign Email
Subject Line:
Sexology 101 is now in session
Preheader:
Coming to a campus near you
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